Grzechowiak-Logo

1. Text Only I like Asus's logo because of the design of the word--like a ray of light passing through. It's a text only logo because although its font is unique, it features no recognizable symbols. The target audience is those who are familiar with technology, because of its futuristic look. It's simple but extraordinary, making it stand out from other technology logos. (Source: goodlogo.com)

2. Text with Symbol Amazon's is interesting because of a 'hidden message'--an arrow pointing from 'A' to 'Z', as in, they have nearly every book from A to Z. Amazon features the name as well as a yellow arrow, making it a text with symbol logo. The target audience is those who are in the market for books, as well as every other day items--online shoppers. Its subliminal and shopper-friendly logo is perfect for its needs. (Source: goodlogo.com)

3. Symbol Only Target's symbol is simple but unique---a internationally recognized image. Although Target does feature their own name in their logos, the symbol part can be identified on its own, making it a symbol only logo. The target audience is for every one of every age--hence the target sign. The target sign is easy to remember and identify--exactly what they want. (Source: target.com)