Lukenda+-+Kiwanis

Tee-Shirt

For the Kiwanis, 19th Annual beach party, my design if fairly simple. I want to incorporate the idea of a tent. Because if you have ever been to the beach party, there is a lot under tents; food, music, and games. This being said, a tent is my main focus of my design, leading your eye there first, with the words beach party, written in the center of the tent. I wanted to do the colours red, yellow and black, because I feel they stand out and are bold summer colours. From there, I wanted your eyes to be lead upwards to the words 19th Annual Event, then right to Pewaukee Kiwanis, where the Kiwanis is bolded and in red, to really stand out, like the customer asked for. Finally, I put the website inside of a strip in the tent, to somewhat hide it, yet have it in a weird place that everyone just looks at it.

Button

For the 41st annual Pewaukee River Run, I really want to focus on the idea that this even is outdoors! So, this meant a lot of blues and greens to me, so this is what I want to focus on. Yet since it is a river run, I liked the idea of using two paddles to frame in the originally circular button, using multiple serif fonts, bolded and unbolded to create a variety that looks mostly unified. Then put the client required words inside of that. Therefore, I have met all the client requirements, while keeping a clean and simple, unisex button design.