Mosca-Schmidt+Gif+Research



(Ad # 1) 1. This ad is trying to get people to sign up for their schooling courses, it shows in the ad through a picture that you can possibly graduate through taking their classes, so they're probably more like collage courses. 2. This is a good example of an animated gif ad, because it uses large text, and many pictures, and it also has information in it that makes the collage courses sound like a good idea. 3. This ad is eye-catching, because it uses bright colors, and large text. It also has lots of different "slides", and movement, so it's easy to spot, and it kind of distracts you from everything else on a web page. 4. This is a tile ad, because it is larger than a button, but it's still in a square shape.

(Ad # 2) 1. This ad is trying to get someone to open their own website, and it promotes discounted prices. 2. This is another good example of an animated gif ad, because it also has bright colors, and it has a lot of information that you would like to know before clicking on the gif. 3. This ad is also eye-catching, because it uses bright, lively colors. It also has common things like facebook and twitter on it, so that can catch the eye of some younger people on a website. 4. This is also a tile ad, because it also is a square shape, but isn't small enough to be a button ad.

(Ad # 3) 1. This ad is trying to get you to go to their website to get a template for a design. 2. This is a good example for an animated gif, because it is really simple, and only changes the picture once. 3. This ad is eye-catching, because it has big red exclamation points, which makes you think that it's important to read. The exclamation points also flash, which is distracting while viewing a web page. 4. This is a button ad, because it's a square shape, and it's smaller than the other ads.