Kummer-Logo



Coco Chanel is truly lucky she could revolve a whole empire around her name, which is still famous to this day; for the Coco Chanel Logo, I loved the simplicity of the overall design. It's such a simple design that is now known for the overlapping double C's (one faced backward and the other one forward). The logo is uncomplicated, easily identifiable with Coco Chanel. Because the text is black on white or white on black the image sticks out of whatever it may be on. This overall image appeals to women of any class because Coco Chanel is a luxury product. Although the artistic aspect of the logo doesn't go unnoticed. The symmetrical balance that the logo portrays along with simplicity, inspires ideas for my Logitek design.

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Adidas similar to Nike is becoming more widely known throughout the sports wear industry. The simple design and name aspect of their wide variety colored logo is now more recognizable. To the point where some day they won't need their name associated under their illustration for their company (logo). The symmetrical design of 3 leaves symbolize 'Olympic Spirit', can be found in numerous different colors. The easy to spot design for both genders and age groups for obvious reasons appeals to a wide variety of consumers. Thus meeting the needs of clients and because the product is 'name brand' it's a much wanted article of clothing.

[|http://www.logoorange.com/logodesign-A.php]

Fuel Fitness, a small business, created a font and logo combined into one image for their overall logo. Another logo similar to theirs is Disney. Although not the same in a lot of ways, the ideal image of combined type and image is. Based on the shoes laces in their logo I base that Fuel Fitness has to do with Fitness. Judging from the logo the company plans to appeal to the young adult to adult category. Although based on how athletic the logo is, any consumer can assume they will be getting a great work out.

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