Libowsky-Logo



For a long time, Netflix was known for its old logo consisting of an old movie theater-like font, with a black shadow in front of a red background. Sticking to their color scheme, and curvature, the new design showcases bold, thick lettering accompanied with a red color. The flat style type logo promotes its focus towards a younger to all-age generation, with the remnants of movies through its font and arch of the lettering. Information and images were gathered from [|Wired].

The twitter logo is a symbol, derived from a combination of text, and symbol. Originally, the bird simulated a cartoon bird becoming flatter over time. After the third reiteration, the logo dropped it’s text logo, becoming a solid symbol. The newfound symbol was designed with circular symbols to create a modern geometric look to match its modern audience. With the simple design, it can be recognized by nearly anyone, mainly a younger generation. The theme of blue leads itself into the app, and the font is simple like the logo. Information found from [|Design Shack].

Airbnb is a network that allows property owners to rent their space for short or long-term, and residents to look for places to stay. It started up in 2008 and has since then became known well in the public eye. In 2015, their logo was changed to reflect what airbnb has become. Their new logo, a combination of symbol and type, shows an easily recognized symbol that is usually paired with the words “airbnb” in the font LL Brown, a style relating to Futura. The logo is similar to an A (for airbnb), a map marker (seen in the middle), and an airplane to suggest travel. The modern and clean design advocates for its users of a new generation where flat designs are superior due to their iconography. Image and information from, [|Under Consideration.]