Petersen-Infographic-Research

In this infographic, there are multiple separate sections of information that are presented. This is a good technique to use when making infographics because the eyes follow the direction down and then to the right, starting with the title and ending with the bottom of the last section.

Focusing the center of attention on a large graphic such as this light bulb will let the viewer see the different things that connect to the main idea which is the light bulb. The colors in this one are simple: just the yellow, black, and white. Everything connects in a way that is pleasing to the eye.

Using three-dimensional shapes and graphs make this infographic was a really good choice. It makes the statistics stand out more, which is the whole point of the infographic in this case. Various colors are used on a white background that don't exactly go with a color scheme, but it still works because of the contrast. Pie charts and bar graphs are good for giving a visual. There should always be a key or some sort of label on these types of charts so that the viewer knows what's going on.